Video Marketing Tips & Tricks

Here's some of our favorite blogs, case studies, and tips for successful video marketing
July 19, 2019
Are longer videos better for engagement?

Over the last few years, content creators have been obsessed with short and sweet videos. Reason being that audiences are bound to watch short videos to the end as compared to long ones. Businesses have believed that video completion is the key metric, but message delivery has proven to be the metric that matters. Long-form, […]

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July 16, 2019
5 Videos Your Company Needs for Internal Use

Creating a catalog of videos for internal use has several benefits. Using video for internal communication is fast, effective, and provides consistent messaging. To get started, your company needs these four videos in its internal communication catalog. 1. Talent Recruitment Videos For companies that are growing rapidly, recruiters can spend a significant amount of time […]

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June 5, 2019
5 Reasons Why You Should Ungate Your Event Content

The success of any business is dependent on your marketing strategy. When you choose the best technique, you can create a lasting bond with your customers. Therefore, a good marketing strategy should be able to: Create awareness about your brand Trigger a conversation about your products and services Drive traffic to your website Retain most of the […]

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May 16, 2019
Why you shouldn't post YouTube links to Facebook

Facebook is a powerhouse when it comes to content and marketers are constantly working to keep up strategies that work best for getting engagement.  It doesn't matter if it's a link to a Youtube Video, your company website, Vimeo, or LinkedIn - you're going to get a less than ideal response. Youtube Videos on Facebook […]

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May 14, 2019
How Video Can Help Lighten the Load on Your Customer Service Team

Video is quickly becoming the preferred method of marketers globally. However, marketing is just one aspect of how video helps organizations succeed. Customer Service Representatives can also benefit from the utilization of various forms of video. Experts report that an astonishing 72 percent of customers "would rather use a video to learn about a product or service." If […]

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April 15, 2019
How To Make Livestreaming Part Of Your Video Marketing Strategy

If you frequent the internet, you understand the goal is building communities. The same is true for your marketing strategy. Website owners look for ways to build their visibility through engaging website content that forges a community network. How can livestreaming can become a part of your video marketing strategy and build your business or […]

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April 5, 2019
3 Quick Tips to Make Your Landing Page Videos Convert More Viewers

Video is the wave of the future, and as SEOPressor points out, it's only growing more popular with every passing year. If you're a savvy company, then you likely put two and two together and made sure your landing page has video content on it to welcome visitors to your site. That's certainly a step in the […]

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March 29, 2019
Four videos that every new product needs

In this digital age, every vlogger and half of his audience are posting hastily thrown together videos of everything from cooking their breakfast to the laundry list of complaints about their latest online purchase, hashtags included (of course). For product development teams, this free marketing can be a boon, but, many self-styled "how-to" videos can […]

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February 6, 2019
Video marketing trends for 2019

How much video is enough? According to Entrepreneur.com, video is the most entertaining and addicting form of online content.  Google reports that half of YouTube subscribers age 18 to 34 would stop what they were doing to watch a new video from a creator whose work they enjoy. But video trends are constantly changing. To […]

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November 1, 2018
4 types of video your business needs

Looking to utilize the power of quality videos to boost your brand and attract new customers? Here are four types of videos every business must have in order to grow their business.

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